If you are a race organizer whose plans for year 2020 have gone for a toss due to the Corona Virus Pandemic then you are not alone. Tens of thousands of in person events got cancelled due to the pandemic. Marathon races which are known for large number of participants and huge spectator crowds certainly were no exception. However, virtual racing has opened the doors for such race organizers to stay afloat and keep their participants engaged in a new and meaningful way.
Ashish Saboo is the Co-Founder & CEO of YouJustRun, a technology-driven platform focused on building engaging, scalable experiences in the endurance sports and events ecosystem. A serial entrepreneur with strong operational depth, he has founded and led global ventures including Tech-Synergy, a KPO and technology services company, and brings hands-on experience in scaling products, teams, and markets. Leveraging his ecosystem exposure, Ashish is also associated with Startup Steroid, where he contributes to enabling startups through investor access and structured growth support.
